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What is green procurement and how does it work?

Green procurement (also called sustainable procurement or environmental procurement) is the practice of purchasing goods and services that minimize environmental impact throughout their lifecycle. Rather than focusing solely on price and quality, it considers environmental factors like carbon emissions, resource efficiency, and waste reduction as equally important criteria. Businesses are increasingly adopting green procurement to meet regulatory requirements, reduce environmental impact, and build more resilient supply chains.

What is green procurement and why does it matter?

Green procurement means making purchasing decisions that consider environmental impact alongside traditional factors like cost, quality, and availability. Every purchase your organisation makes has an environmental footprint. Green procurement is about systematically reducing that footprint whilst still meeting your operational needs. This might mean choosing suppliers with strong environmental credentials, selecting products with verified eco-certifications, or prioritising items designed for durability and recyclability.

Several compelling reasons drive adoption:

  • Regulatory compliance: Frameworks like CSRD and EU Taxonomy now require companies to demonstrate environmental responsibility throughout their supply chains, making green procurement a legal necessity rather than optional
  • Stakeholder pressure: Investors, customers, and employees increasingly expect businesses to take meaningful action on environmental issues, with purchasing decisions serving as tangible proof of commitment
  • Risk mitigation: Green procurement reduces long-term exposure to resource scarcity, supply chain disruptions, and tightening environmental regulations by building relationships with forward-thinking suppliers
  • Cost savings: Improved efficiency, reduced waste, and lower energy consumption often deliver financial benefits that offset higher upfront costs, creating positive ROI over product lifecycles
  • Sustainability goal advancement: Green procurement provides a practical mechanism to reduce emissions and advance circular economy principles, translating abstract commitments into measurable action

Together, these drivers transform green procurement from a niche concern into a strategic business imperative that addresses regulatory obligations, stakeholder expectations, and operational resilience simultaneously. Organizations that embrace these principles position themselves to thrive in an increasingly environmentally conscious marketplace whilst building supply chains capable of adapting to future challenges.

How does green procurement work in practice?

Implementing green procurement doesn’t mean tearing up your existing purchasing processes. Instead, it’s about integrating environmental considerations into workflows you already have in place.

The process typically involves setting clear environmental criteria for different purchase categories. For office supplies, this might mean prioritising recycled content and minimal packaging. For equipment purchases, you’d consider energy efficiency ratings and product longevity. When procuring services, you might evaluate suppliers based on their environmental management systems and sustainability performance.

Evaluating suppliers becomes more comprehensive under green procurement. Beyond price comparisons, you’re assessing environmental credentials, looking for verified certifications, and building relationships that support continuous improvement. Many organisations create approved supplier lists based on sustainability criteria, making it easier for procurement teams to make good choices quickly.

Lifecycle thinking is central to how green procurement works. Rather than just comparing upfront costs, you’re considering total cost of ownership including energy consumption, maintenance requirements, and end-of-life disposal. A slightly more expensive energy-efficient appliance often proves cheaper over time whilst reducing environmental impact.

What are the biggest challenges companies face?

Whilst green procurement offers clear benefits, implementing it comes with genuine obstacles:

  • Higher upfront costs: Sustainable alternatives often carry premium price tags that strain budgets, even when they deliver long-term savings, creating tension between immediate financial constraints and future value
  • Limited availability: Specialized equipment or materials may lack sustainable alternatives entirely, or local suppliers may not stock environmentally preferable options, forcing compromises between sustainability goals and operational requirements
  • Verification complexity: Determining which environmental claims and certifications are credible versus greenwashing requires expertise many procurement teams lack, making it difficult to distinguish genuine sustainability from marketing
  • Internal expertise gaps: Evaluating lifecycle impacts and assessing environmental criteria demands specialized knowledge that procurement teams may not possess without dedicated training, creating dependency on external consultants or lengthy learning curves
  • Stakeholder resistance: Department heads focused on minimizing costs or maintaining familiar supplier relationships may push back against new requirements, viewing environmental criteria as bureaucratic obstacles rather than strategic opportunities

While these challenges represent real barriers to implementation, the landscape is steadily improving as sustainable products become more mainstream and cost-competitive. Organizations that address these obstacles systematically—through phased implementation, staff training, and clear communication about long-term benefits—find that green procurement becomes progressively easier as markets mature and internal expertise develops. The key is recognizing these challenges as temporary implementation hurdles rather than permanent roadblocks.

Ready to implement green procurement?

Green procurement offers significant benefits for environmental impact and business resilience, but successful implementation requires specialized knowledge. From setting appropriate environmental criteria to evaluating suppliers and measuring impact, getting it right demands expertise in procurement strategies, supply chain sustainability, and relevant regulatory frameworks.

At Dazzle, we connect you with specialized sustainability consultants who understand green procurement inside and out. Whether you need project-based support to develop your procurement strategy or interim management to embed sustainable purchasing practices, our network of pre-screened experts can help.

Our sustainability professionals are available within 48 hours, bringing the specialized knowledge that makes the difference between green procurement that’s just for show and programmes that deliver real environmental and business value.

If you’re ready to move beyond traditional purchasing and build a genuinely sustainable supply chain, reach out to our team of experts today.

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